|
FOR IMMEDIATE RELEASE BLOCKBUSTER VIDEO® STORES HOST 1998 MTV MOVIE AWARDS BALLOTING
Voters may win trip for two to awards show in Los Angeles DALLAS, April 16, 1998 -- Blockbuster® and MTV have teamed up to offer movie fans the chance to vote for their favorite movies, actors and actresses for the 1998 MTV Movie Awards at thousands of participating Blockbuster Video stores. Everyone who votes at a Blockbuster Video store will be entered to win a trip for two to the awards show in Los Angeles. Participating Blockbuster Video stores will feature kiosk displays in the stores with mail-in ballots from April 16 through May 15. The promotion is being advertised on in-store signage, as well as Blockbuster's in-store magazine and video monitors. The awards show will be taped May 30 and aired on MTV beginning at 8 p.m. CT June 4.
"Blockbuster and MTV are America's favorite entertainment sources," says Michelle Wilkinson, vice president of marketing events and in-store media for Blockbuster. "Having voting in our stores for the MTV Movie Awards is a fun way to help Blockbuster customers participate in the event."
Fans also can vote for MTV Movie Awards by calling a special number that will be mentioned on MTV or via MTV Online at www.mtv.com. A list of nominees will be printed on the in-store voting ballots or may be accessed on MTV's home page. All mail-in ballots must be received by May 19 to be eligible for the awards show trip contest. Complete contest rules are available at participating Blockbuster Video stores. MTV Networks, a unit of Viacom Inc., owns and operates five cable television programming services - MTV: Music Television, M2, VH1, Nickelodeon/Nick at Nite, and Nick at Nite's TV Land - all of which are trademarks of MTV Networks. Information about MTV and M2 is available on MTV Online, on America Online (Keyword: MTV) and the World Wide Web (http://mtv.com). Blockbuster Entertainment operates approximately 6,000 Blockbuster Video and 400 Blockbuster Music neighborhood entertainment stores in the United States, its territories and 26 other countries and may be accessed internationally at www.blockbuster.com. Blockbuster and MTV are units of Viacom Inc., one of the world's largest entertainment and publishing companies and a leading force in nearly every segment of the international media marketplace. ### |
Current Releases
|
Archives |
BLOCKBUSTER name, design and related marks are trademarks of Blockbuster Entertainment Inc.
CONTACT: Corporate Communications
214/854-3190
© 1998 Blockbuster Entertainment Inc. All rights reserved.